Thursday, January 5, 2012

The end is near...

Axe, always proud themselves in being creative & innovative. This time there was no difference. Axe wanted to promote two new revolutionary fragrances, so they came up with an online comic book called "Anarchy". This comic book allowed it's readers for the first time ever to not only decide the ending but to do so live and on the go.
So the end is up to us...

http://www.youtube.com/watch?v=ttnPGpDu3xg&feature=player_embedded

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