The truth is it has been done before and even done well. In 2004 Adidas created an amazing TV spot showing Muhammed Ali vs Leila Ali in the famous "impossible is nothing" campaign.
This year for Xmas it's the NBA's turn to let the old play with the new in a beautiful and moving commercial.
As I always say: "Sometimes great minds think alike, but even if they don't it's still important to know how to imitate"
Next week I am going to give a lecture about branding and the relationship between the client and the advertising agency, to a bunch of regi...
Crazy, the world is going crazy. Every month there is a new craze on youtube. First (well the first famous one) came the Flash Mob after tha...
Kippur day is of course a burned memory in the collective minds of all Israelis. But it is also a unique day that allow kids to run wild and...