The war on public opinion

Like in every armed battle the war for public opinion is crucial. It's always a problem trying to explain your actions while the other side is using propaganda. Well, it's old news that the internet made the world smaller and since Vietnam, war became the best reality show. The Internet and the social medias made it possible for people to express themselves and become "ambassadors" for their couse. Israel is now in its god only knows what No. war, and it seems that for the first time propaganda is not on the wining side and Israel and its "ambassadors" are doing a terrific job.
This brings out the creative side in all of us. But still some are more creative than others...